IKEA

EXPERIENCE / SERVICE DESIGN

REDEFINING THE KITCHEN CONSUMER DECISION JOURNEY

CHALLENGE

  • Understanding kitchenware and furniture shop motivations.
  • Analysing the purchasing processes of IKEA and its competitors.
  • Designing the ideal process.

OUTPUTS & DELIVERABLES

  • Design of the kitchenware and furniture shop experience.
  • Strategic communication insights.

location

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1000-092 Lisbon | Portugal

Phone: +351 213 470 245

Mobile: +351 926 667 633

Contact emails

Media & Partnerships
hugo.oliveira@beta-i.pt

Human Resources
joinus@beta-i.pt